Chief Operating OfficerMarketing Director
April 2015 - October 2023
COO role (Nov. 2020 - Oct. 2023)
Daily overseeing operations of the company (managing and handling the daily business operations of the company, working closely with department heads and supervisors to support the day-to-day activity of employees).
Work closely to the CEO in strategic partnership with and as a key member of the executive leadership team, reporting directly to the Board. Responsibility for driving operational excellence, efficiency, and scalability across all areas of the organisation. A critical role in ensuring the company achieves its strategic goals and objectives.
Operations management.
Team leadership and development.
Strategic planning.
Financial management.
Executing business strategy.
Process improvement and optimisation
Risk management and compliance.
Cross-functional collaboration.
Technology and innovation.
Customer focus.
CMO role (Apr. 2015 - Oct. 2020)
Developing marketing strategies, managing marketing campaigns, conducting market research, analyzing data, building brand awareness, collaborating with internal teams and external partners, and driving revenue growth.
Responsibility to generate revenue by increasing sales through successful marketing for the entire organization, using market research, pricing, product marketing, marketing communications, advertising and public relations.
Creating, implementing and overseeing marketing campaigns.
Developing marketing strategies.
Performance metrics.
Budget management.
Market research and analysis.
Cooperation with other departments.
Digital marketing development.
Team leadership.
Brand management.
Content strategy.